Elon Musk officially rolls out $8-a-month Twitter Blue subscription for verification

As promised, Elon Musk’s Twitter announced Saturday that users can get verified with the once sought-after blue check for $7.99 a month.

“Get Twitter Blue if you sign up now,” the announcement said. “Blue checkmark: Power to the people. Your account will get a blue checkmark, just like the celebrities, companies and politicians you follow.”

“Coming soon… Half the ads & much better ones,” the statement added. “Since you’re supporting Twitter in the battle against the bots, we’re going to reward you with half the ads and make them twice as relevant.”

Twitter also promised that users will be able to post longer videos and that there will be a “priority ranking for quality content.”